Sorenson Squeeze is the latest version of Sorenson Medias award-
winning compression and encoding software. In only three quick
steps users can select, pre-process, and compress video for output
in a variety of formats and publish directly to websites or burn
to DVD. Offering best in class workflows, the highest quality
audio & video codecs, simultaneous multi-file encoding, and
optimized filter presets, along with an unmatched level of
automation. Squeeze requires no in-depth knowledge of compression
formats and allows users to work faster without compromising
quality.

http://www.sorensonmedia.com/video-encoding/